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Morae 3.2 Bundle
In Stock: 9
Morae 3.2 Bundle
  Morae 3.2 - Understand your Customer  
   

Morae Software for market research, usability and design and development.

 

Morae - Customer experience software from BlueOrangeView SnagIt PDF

Morae is the premiere software for deeply understanding your customer experiences and sharing those insights clearly and powerfully.  Use Morae to record exactly what customers do and say, discover patterns in the data, quickly focus on significant moments, and easily build a compelling case for improving your customer experience.

From usability testing to focus groups and beyond, Morae helps you transform designs and marketing to make things your customers will love.  The sooner you get customer feedback, the better.  With Morae you can mock up a design, present it to your customers and test their reactions quickly and easily.  Your stakeholders can also see what's working, and what isn't, by observing your session live or viewing it as video.

Whether its a mobile phone, GPS unit, software application or even an espresso machine, you can improve the design and performance by testing it in the hands of real customers.  Now you can watch your customers pressing buttons and navigate onscreen menus.  Morae's integrated toolset will capture body language on video, verbal comments, and success rates.  Then you can quickly analyse and present your recommendations in powerful highlight videos.

For a complete Morae data sheet view the PDF now and find out just what Morae can do for you.

Click here to request your free trial software.

Benefits of Morae for  User Experience Research

  • Portable and flexible - you only need a laptop and a couple of digital cameras
  • Cost-effective - no need to hire costly labs
  • Quick turnaround - capture, analyse and present in just a few hours.
  • Easy to produce graphs and videos
  • Polished professional presentation

Morae Recorder

Morae Recorder captures every detail of live customer interactions to create a perfect, digital replica of the experience.  Because it captures more data, and keeps track of what happened when, you'll have a complete record of events for deeper and more meaningful analysis.  You can even avoid the clutter and hassle of having to use notepads, spreadsheets, videotape and all the other unconnected media that wastes your time.  With Morae recorder you can capture:

Morae recorder

 

Benefits of Morae for  Market Research

  • Faster results leading to quicker changes and responses
  • All digital capture for easier communication and survey analysis
  • Notes are indexed to video to help faster data retrieval
  • Easy video and report editing to meet the most demanding of deadlines
  • Polished, professional presentation to create compelling and persuasive recommendations

Capture More Details, Using More Methods
Morae reaches beyond the screen so you can record customer interactions that don't happen on the computer.  Like focus groups, depth interviews, hardware testing, paper prototype testing and much more.  Just plug one or two video cameras into your computer.  You can use consumer grade digital video (DV) cameras, webcams, or a mix of both.  You can even go deeper by triggering survey questions, automatically or manually, to collect and store data for you for later analysis and presentation in your MS Word or PowerPoint reports.

Fly Solo with Morae's Autopilot
Autopilot delivers instructions, tasks and surveys automatically during the test session.  So you can set up unmoderated testing at a public kiosk or a trade show booth and gather data without being there.  Or if you're flying solo, Autopilot will free you to prompt, listed and observe more carefully during the session.  And it eliminates all that time spent on note taking too!

Click here to request your free trial software.

 


Morae remote viewing


 

With Morae Observer, you can get most of your logging done during the session...saving time and speeding up the analysis phase later.  And you can involve team members, stakeholders, or clients in your customer research...even if they're not physically present!  Connect to a live Recorder session from anywhere via a network (LAN/WAN/VPN). Observers can see and hear anything being recorded - customers' faces, voices, interactions on screen or with physical objects.

Unlike logging with a stopwatch and notepad, Morae helps observers give structured, detailed feedback that is automatically placed at the right moment on the video timeline.  During the sessions, observers flag important moments by simply selecting a preset marker from a list. Markers may be things like quote, frustration, include in highlight video, or anything else you've defined in advance. Observers can add text comments to elaborate or offer an insight.

This streamlined logging process results in more detailed, instantly searchable notes...saving you hours of time during review and analysis!

Benefits of Morae for  Designers and Developers

  • Easy to set up
  • No fancy expensive equipment needed
  • Test prototypes or final designs
  • Supports quick "guerilla" testing
  • Stakeholders can see problems

Lay the Foundation for automated Analysis - One click Task and Error MarkingMorae Observer markers for easy insertion of comments
Want to calculate standard metrics like time on task or error rate...automatically? By consistently marking a few simple things during every recording - like when the participant starts and ends a task, and whether they succeed—you'll benefit from Morae's powerful, automated analysis tools. Marking these events is as simple as clicking the mouse or pressing a keyboard shortcut.

Run a Smooth Session - Designated Roles
Even if you have multiple observers, it's easy to keep them on the same page! Designate one person as task and error rate logger and designate one to remotely start and stop recording (if desired).

Share a Video...No Waiting - Record WMV
Want to give team members or clients a copy of the session right away? Save and share a Windows Media Video (WMV) file showing exactly what was displayed in Morae Observer.

Click here to request your free trial software.

 


Morae Manager analyses in fast time.

Morae Manager

Stop spending hours calculating data and building graphs - Morae can do it for you, in a fraction of the time. Not sure what to measure? No worries. Morae automatically calculates and graphs standard usability metrics like effectiveness, efficiency, and satisfaction. (Attention usability experts: We've got your CIF and SUS covered.)  You can also create your own measurements and graphs based on mouse movement, clicks, time on task, markers, and satisfaction surveys.

Sift through Hours of video in minutes Morae makes analysis easier
Markers and tasks set during a recording session appear along the timeline as color-coded diamonds and triangles. Hover over these indicators for details; click one to jump to that moment in the video. This makes it easy to review hours of video (along with comments and suggestions from a whole team of observers) in less time.

Cross Recording Search - See Needles and Haystacks
Want to see all participants' comments on task four? Or review what all your focus groups said about question six? You can now search across many recordings to uncover patterns and trends in the data...right inside Morae. No need to fire up Excel. (You can also limit your search to just one recording.)

Instantly find—and view—the exact moment when participant(s) clicked a button, typed something, navigated to a particular Web page, interacted with a specific dialog box, or viewed certain text on the screen.

You know the maths...10 hours of video equals 10 - 15 hours of logging, right? Not anymore! Variable speed playback drastically reduces your time spent logging, because you can review video in double time (or faster). And unlike "fast forward" you'll hear the audio just fine.

 Click here to request your free trial software.


Morae System requirements
In order to get the maximum benefit from Morae, we have a recommended set of system specifications. If you are planning to purchase a new computer to use with Morae, we strongly recommend that the system you buy meet or exceed our recommended specifications.*

  • Microsoft Windows XP, Windows Vista or Windows 7
  • Dedicated video card with at least 64MB of dedicated video memory
        Recommended: 128MB or more of dedicated memory
  • 2.0 GHz Pentium M, 3.0 GHz Pentium 4, or equivalent processor
        Recommended: 2.0 GHz Core 2 Duo or equivalent processor
  • 1 GB RAM or more'
        Recommended: 2 GB RAM or more
  • Windows-compatible sound card, microphone, and speakers
  • Networked computer with 10 Mbps (Required for Observer)
        Recommended: 100 Mbps or higher
  • Approximately 10-15 MB disk space per minute for recording and highlight video creation
  • PCI Express graphics
        Recommended: PCI Express x16 graphics

 


Buy Now and benefit from our Low Price Promise
Hurry and get the bundle now while stocks are available and benefit from our low prices, service and support.  Order online now or call for free on 0800 634 9172 to place your order today:

  • Limited Serial keys in stock for immediate delivery to you
  • Free support if you need advice
  • Free calls to us - 0800 634 9172
  • Talk to real people and not automated voice systems

 

 


 

 
 
 

 

 

 
 
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List Price: £950.00
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3 Product Reviews - Average rating 5 / 5 (Show All)

Click to review this product

Morae rocks

Aidan Murphy - 04th February 2010

Great bit of kit this, using it for marketing research and user testing and it saves me tons of time.

Morae for marketing

Jan Starr - 03rd June 2009

Got some very revealing results from our website recordings and Morae is now our chosen tool for website improvements.

best investment yet

nigel davenport - 05th September 2008

Probably the best piece of software we have ever bought for our user testing, quite an extensive bit of kit and tracks mouse movements, clicks, user video and tons more. Really like the cool reports it produces. Thx again blueorange for morae advice and...

Click to review this product

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